يحاول ذهب - حر
Mahindra to rename electric SUV as 'BE 6'
December 08, 2024
|The New Indian Express Tiruchy
The car manufacturer says it will contest the brand rights of 'BE 6e' in court, asserts that IndiGo's claim is baseless
IN the growing tussle between India's largest airline IndiGo and homegrown auto major Mahindra & Mahindra (M&M) over the use of code '6e', the latter on Saturday said it will contest the brand rights of 'BE 6e' in court. For the time being, Mahindra has decided to name its electric sports utility vehicle as 'BE 6' from the disputed nameplate 'BE 6e'.
"We, however, do believe the claim by IndiGo is baseless and if not challenged, will set an unhealthy precedent of monopolizing alpha-numeric 2-character marks, despite our mark being distinctive and different. This will be enormously constraining for all companies across industries and sectors," said M&M in a statement on Saturday.
It added, "We will thus continue to strongly contest this in court and reserve our right to the brand name BE 6e."
هذه القصة من طبعة December 08, 2024 من The New Indian Express Tiruchy.
اشترك في Magzter GOLD للوصول إلى آلاف القصص المتميزة المنسقة، وأكثر من 9000 مجلة وصحيفة.
هل أنت مشترك بالفعل؟ تسجيل الدخول
المزيد من القصص من The New Indian Express Tiruchy
The New Indian Express Tiruchy
House truth: Gujarat’s road safety gap widens
FRESH Rajya Sabha and Lok Sabha data have exposed serious problems in Gujarat’s road management system.
1 mins
December 13, 2025
The New Indian Express Tiruchy
South Korean crypto mogul Do Kwon sentenced to 15 years in US for fraud
A US court sentenced cryptocurrency tycoon Do Kwon to 15 years in prison Thursday over fraud linked to his company’s failure, which wiped out $40 billion of investors’ money and shook global crypto markets.
1 min
December 13, 2025
The New Indian Express Tiruchy
Kyiv could join EU in 2027 under US plan, says official
UKRAINE could join the European Union as early as January 2027 under the latest US plan to end the war with Russia, a senior source familiar with the matter told AFP on Friday.
1 min
December 13, 2025
The New Indian Express Tiruchy
CM says rehab new path for social integration in C’garh
TEN cadres of the banned CPI (Maoist) surrendered before the police in Chhattisgarh’s Sukma on Friday, choosing to step away from violence and return to the mainstream.
1 mins
December 13, 2025
The New Indian Express Tiruchy
Zubeen's secy, festival organiser among 4 charged with murder
THE Assam Special Investigation Team (SIT) on Friday filed the charge sheet in the highprofile Zubeen Garg death case in the court of Chief Judicial Magistrate, Kamrup (Metro), slapping the charge of murder against four of the seven accused.
1 min
December 13, 2025
The New Indian Express Tiruchy
ED raids in three states in illegal cough syrup case, UP action on big stockists
INa major crackdown on the illegal trade in codeine-based cough syrup, the Enforcement Directorate (ED) raided 25 locations across Jharkhand, Uttar Pradesh, and Gujarat on Friday.
1 min
December 13, 2025
The New Indian Express Tiruchy
'Don't use tourist visa for purpose of giving birth': US warns Indian appliers
Indian nationals anxious with change in laws
1 min
December 13, 2025
The New Indian Express Tiruchy
Minister, scholar, LS speaker: Multi-faceted Shivraj Patil passes away
FORMER Union Home Minister Shivraj Patil Chakurkar passed away at 90 on Friday morning at his native Latur in Maharashtra after a brief illness.
1 mins
December 13, 2025
The New Indian Express Tiruchy
ONE OF THE RICHEST STATES IS FAILING ITS SCHOOLKIDS
KARNATAKA Chief Minister Siddaramaiah recently received a letter from children in Pachedoddi, a hamlet in Chamarajanagar district that lies entirely off the publictransport grid.
1 mins
December 13, 2025
The New Indian Express Tiruchy
DRAVIDIAN DESIGN: FORGOTTEN GENIUS OF TN IDENTITY
OR a country as vast and layered as India, a single, monolithic \"Indian design\" is an impossibility - and perhaps even an injustice.
3 mins
December 13, 2025
Listen
Translate
Change font size