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'We are open to all pricing models that help our drivers'
July 21, 2025
|The Morning Standard
RIDE-hailing Uber, which is facing heat from Rapido with its driver-friendly monthly platform fee model, says it's open to any model that helps drivers who number 1.4 million now.
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The San Francisco-based rider app entered the country in 2012 with just one product in one city and today boasts of close to a dozen offerings across 125 cities, most of which are locally developed and unique to this market. Uber India president Prabhjeet Singh tells Benn Kochuveedan that it grew a whopping 40% in terms of driver additions from 1 million in 2023 to 1.4 million in 2024.
Your rival Rapido with its monthly platform model as against your 30% commission model from each ride is drawing a lot of attention forcing Ola to follow suit. What is your approach to this pricing model and what will be the impact on your revenue if switched to this one? We are open to all pricing models that help our driver partners.
In fact, we are testing a model that's based on a monthly fee model in some cities. All our services are based on the feedback from customers and our driver partners. That we've added 0.4 million new driver partners in 2024 from 1 million in the previous year to 1.4 million is a testimony to the success of our business model.
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