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PMO steps in, asks health ministry to act against misleading adverts

December 24, 2024

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The Morning Standard

THE Prime Minister's Office (PMO) has directed the Health Ministry to take "appropriate action" to amend the draft Drugs and Magic Remedies (Objectionable Advertisement) Act, 1954, which aimed to take stringent action against misleading advertisements, including Ayush medicines.

- KAVITA BAJELI-DATT

The health ministry has been sitting over its draft for four years. The draft amendment widened the scope of the act by introducing 24 diseases and disorders, including the fairness of skin, improvement in the height, premature ageing, and drugs for treatment for enhancing sexual performance.

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