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Phone farms and modern-day exploitation

July 28, 2024

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The Business Guardian

The rise of the smartphone has undeniably transformed our world.

- DEEVANSHU SHRIVASTAVA

Phone farms and modern-day exploitation

It is an indispensable tool for communication, information, and entertainment. However, the digital age has also ushered in a new form of exploitation: the phone farm. These operations, often shrouded in secrecy, involve individuals, primarily from developing countries, performing repetitive digital tasks for meager wages. They are the modern-day cogs in the machine of the digital economy, their labor essential yet invisible. The allure of quick cash has led many to these digital plantations. The promise of earning a few extra rupees or dollars is a tempting proposition in regions plagued by poverty and unemployment. Yet, the reality is far grimmer. Workers are subjected to grueling hours, repetitive tasks that strain the mind, and often, hazardous working conditions. Reports of eye strain, musculoskeletal disorders, and mental health issues are commonplace.

The exploitation extends beyond the workers themselves. These phone farms are often complicit in the spread of misinformation, spam, and cybercrime. The tasks they perform, from clicking on ads to writing fake reviews, contribute to a polluted digital ecosystem. This, in turn, erodes trust in online platforms and undermines the quality of information available to users. The profits generated by these phone farms often flow into the coffers of multinational corporations that reap the benefits of cheap labor while maintaining a veneer of social responsibility. It is a stark reminder of the widening gap between the digital haves and havenots. The very devices that connect us to the world are also tools of division and exploitation.

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