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INDIAN MAP MARKET HEATS UP AS GOOGLE TAKES ON LOCAL CHALLENGERS
August 02, 2024
|The Business Guardian
The digital maps market in India is witnessing a fierce competition among Google Maps, MapMyIndia, and Ola Maps, each trying to outmanoeuvre the others to gain control of the lucrative digital mapping and navigation market in the country
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The digital maps market in India is witnessing a fierce competition among three key players - Google Maps, MapMyIndia, and Ola Maps. Each player is trying to outmaneuver the others to gain control of the lucrative digital mapping and navigation market in the country.
Google Maps: The Consumer Navigation King Google Maps, the international giant, dominates the consumer-end navigation space in India. Its popularity can be attributed to its userfriendly interface, accurate directions, and real-time traffic updates. Google Maps has become an essential tool for Indians, with a vast majority relying on it for their daily commutes. Moreover, several applications, including ride-hailing giant Uber,depend on Google’s mapping and navigation data.
MapMyIndia: The Automotive OEM Leader
هذه القصة من طبعة August 02, 2024 من The Business Guardian.
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