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Hyundai Motor Unveils 'Forest Run 2025' to Plant Trees
April 18, 2025
|The Business Guardian
Hyundai Motor Company has unveiled its 'Forest Run 2025' campaign with the slogan 'Forest Run: Running Together to Plant Trees.'
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The social contribution initiative, formerly known as 'Longest Run,' celebrates its 10th anniversary under the new name 'Forest Run.' This year's event will invite 5,000 participants and donate 5,000 trees under the new 'one tree per runner' donation model.
To mark the 10th anniversary of 'Longest Run,' Hyundai Motor is renaming the event 'Forest Run' and introducing the 'one tree per runner' donation model. A new mascot, 'Grew,' was also introduced in an online campaign film. The 'Final Run' event on May 17 will cover a 10-kilometer course at Yeouido Park, offering special activities and prizes.
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