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EV boom triggers battle for talent in automotive sector

September 25, 2023

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Mint Mumbai

Automobile companies chase skilled professionals to develop capabilities in green mobility

- Alisha Sachdev & Devina Sengupta

EV boom triggers battle for talent in automotive sector

The race to dominate the electric vehicle (EV) market has triggered a dash for talent, as automakers and others in the ecosystem seek out experienced professionals to develop capabilities in green mobility.

Industry executives said that companies are trying to attract and retain professionals skilled in battery management systems, fuel cells and core engineering with pay hikes, retention bonuses and counter-offers. Leading Indian automakers are introducing new EV models, and startups are coming up with innovative electric mobility solutions, even as the government works to reduce carbon emissions.

“Firms are willing to offer up to a 50% salary increase to top talent, but there is a 30-50% dropout rate because retention measures that firms take are robust," said Amol Gangaramany, a partner at ABC Consultants specializing in the automotive practice.

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