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Etsy elevates Kruti Patel Goyal as CEO amid growth slowdown

October 30, 2025

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Mint Mumbai

Online marketplace Etsy Inc. will elevate chief growth officer Kruti Patel Goyal to the CEO job, entrusting the company veteran with navigating the artificial intelligence era and lifting the marketplace out of a post-pandemic slowdown.

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Etsy elevates Kruti Patel Goyal as CEO amid growth slowdown

Josh Silverman, the current chief executive officer, is set to hand the reins to Goyal after eight years in the role, Etsy said on Wednesday. She becomes chief executive officer (CEO) on 1 January, when she will also join the board.

Goyal, 49, is taking over an e-commerce business that has suffered slowing growth in recent years. Revenue is projected to rise just 1% in 2025—a sharp deceleration from a pandemic-fuelled sales boom five years ago.

“As customer needs continue to evolve, Etsy will too,” Goyal said in a statement. “But we’ll do it in a way that stays true to who we are, leaning into what makes us different: human connection, our sellers’ creativity and a distinctly personal shopping experience.”

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