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Mercedes' Quarterly Sales Hit by Slump in Entry-Level Luxury Cars

April 11, 2025

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Mint Hyderabad

Mercedes Benz's India car sales in the January-March period fell 12% on-year as demand for its entry-level luxury cars priced below ₹60 lakh declined.

- Ayaan Kartik

From April 2024 to March 2025, it sold about 18,928 cars, a growth of 4% over a year earlier. This was led by an over one-third jump in the sales of top-end luxury cars during the year, according to its statement. Its electric vehicle (EV) sales grew more than 50% during the year.

The sales of entry-level luxury cars, which constitute about a tenth of the German brand's overall sales in the country, fell 28% in the first three months of 2025.

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