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Pickleball gathers speed, tempting startups, brands
February 18, 2025
|Mint Chennai
In India, the sport has seen a staggering 275% increase in active players over the past three years
When Ronak, a 30-year-old businessman in Ahmedabad, moved into a new apartment complex last year, he struggled to connect with his neighbours until he discovered pickleball. "We reserve the court for an hour every day and have a great time," he told Mint. What started as a casual game quickly became a daily ritual.
Ronak is one of thousands of Indians embracing the fast-growing sport that is quietly sweeping the country. The sport has rapidly evolved from a niche recreational activity into a booming business opportunity, drawing attention from startups, investors, and major brands alike.
هذه القصة من طبعة February 18, 2025 من Mint Chennai.
اشترك في Magzter GOLD للوصول إلى آلاف القصص المتميزة المنسقة، وأكثر من 9000 مجلة وصحيفة.
هل أنت مشترك بالفعل؟ تسجيل الدخول
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