يحاول ذهب - حر
IndoBevs Bets on New Liqueur, Whiskies to Double Revenue
February 24, 2025
|Mint Chennai
IndoBevs Pvt. Ltd, the maker of wine-in-a-bottle cooler Bro Code and an importer and bottler of premium international spirits, expects to double its revenue by fiscal year 2026 (FY26) to ₹700 crore on the back of its new liqueur Bonga Bonga and upcoming whisky launches, according to its top executive.
Bonga Bonga marks its latest bet in India's competitive alcoholic beverages market, where it will take on established premium brands.
"This is a distinctly Indian product, a neutral spirit made with about 40 herbs and botanicals," said Geetika Mahandru, president of IndoBevs, in an exclusive meeting with Mint. "It is a crafted and complex 100% natural liqueur...[and offers] a unique proposition for younger consumers in a not-seen-before bottle packaging."
هذه القصة من طبعة February 24, 2025 من Mint Chennai.
اشترك في Magzter GOLD للوصول إلى آلاف القصص المتميزة المنسقة، وأكثر من 9000 مجلة وصحيفة.
هل أنت مشترك بالفعل؟ تسجيل الدخول
المزيد من القصص من Mint Chennai
Mint Chennai
Coming: A one-helpline fix for all farm grievances
Farmers may soon have just one number to call for every grievance—from crop insurance delays to fake fertilizer complaints.
1 mins
October 11, 2025
Mint Chennai
CaratLane is reshaping the jewellery world
CaratLane has become a household name in fine jewellery. Its recently launched CaratLane Gulnaara, a 73-faceted solitaire crafted for exceptional brilliance is a cut above the rest.
2 mins
October 11, 2025
Mint Chennai
UPI AutoPay’s endless woes forcing an industry rethink
55-90% of automated payments on UPI AutoPay didn’t go through in Aug, NPCI data shows
2 mins
October 11, 2025
Mint Chennai
Inside Mumbai's first crying club
The club seeks to create a safe space where adults can experience the catharsis of weeping with company
4 mins
October 11, 2025
Mint Chennai
Investors aren't too excited about TCS's biggest bet
“We are on a journey to become the world’s largest artificial intelligence (AI)-led technology services company,” said Tata Consultancy Services (TCS) Ltd’s chief executive K. Krithivasan in prepared remarks on Thursday after announcing it will spend over $6 billion in about six years to set up data centres.
2 mins
October 11, 2025
Mint Chennai
Centre starts work on Budget 2026-27
Ministry starts meeting depts, agencies; FM consultations in Nov
1 min
October 11, 2025
Mint Chennai
Silver to stay hot as supply thins amid buying frenzy
New mines can’t help, either, Exploring and developing new mines typically takes several years.
1 mins
October 11, 2025
Mint Chennai
Taylor Swift's new album is unfailingly vanilla
Inthe lead-up to Taylor Swift's 12th studio album The Life of a Showgirl, bakery chain Baked by Melissa released a special limited-edition set of cupcakes inspired by the world’s biggest pop star. Itwas one of many brand tie-ins and corporate activations that have accompanied the album’s release, evidence—if any was needed—that Swift is a commercial juggernaut. The cupcakes, with packaging full of Swift-lore Easter eggs, come in two variants—vanilla, with either a “teal” or “orange” icing.
4 mins
October 11, 2025
Mint Chennai
Advanced 5G roaming from Jio, T-Mobile soon
Specialised plans may include a dedicated gaming 5G plan.
1 mins
October 11, 2025
Mint Chennai
When photos bring hidden pasts to life
Curators are dipping into photo archives to tell fresh stories on subjects as diverse as colonial history and industrialisation
5 mins
October 11, 2025
Listen
Translate
Change font size