Woven stories

Gianni Dori on his father’s legacy, Florentine craft, and bringing Rodo to the Philippines

- JOHN ROLAND LEGASPI

Despite flying for almost a day from Italy to Manila, Gianni Dori is all smiles as he presents the 2025 summer collection of Rodo to Filipino shoppers at Rustan’s Makati. This is the first time the Italian luxury label has become officially available in the Philippines, and Gianni, the CEO and owner of the brand, can’t help but express his excitement.

“We have extensive fans around Asia, and I believe that Filipinos will love what we have,” Gianni tells Manila Bulletin Lifestyle. “The Philippines is known for handicrafts, and I think Filipinos will see the beauty in our handwork. I think they will appreciate Rodo in 360 degrees, from the weaving to the intricate techniques.”

From Florence with love

The brand’s story started with Gianni’s father, Romualdo Dori. He looked at the wicker basket, which is commonly used for groceries and other household chores, and thought of translating its weaving technique into bags. In 1956, Romualdo made it happen by founding Rodo—a play on his initials—in Florence. Soon enough, he built a factory in Mogliano, Marche, where the brand still crafts its pieces today.