Turn influence into action, creators urged at summit

MrBeast, policymakers and education leaders called for the power of digital influence to be harnessed for humanitarian impact during a session at the I Billion Followers Summit in Dubai.

- Gulf Today, Staff Reporter

Speaking at the session titled the “I Billion Acts of Kindness,” Jimmy Donaldson, known as MrBeast, said he hopes his work inspires other creators to use their platforms for good.

“I hope my videos inspire more creators to do good. We tend to try things we are passionate about. We did a lot of work in healthcare too and I hope our content inspires others,” he said, adding that he has been creating videos since the age of 11.

He is the creator behind the world’s largest YouTube channel and a pioneer of large-scale, high-impact content.

His ambitious challenges, philanthropy, and mission to make kindness go viral have reshaped digital entertainment.

The session also marked the announcement of 20 creators who will travel to Ghana later this year with MrBeast to help build a village, officially launching the global I Billion Acts of Kindness mission.

“There are one million children in a camp in West Africa. The creators will go with me to Ghana to build the village. We had 170,000 submissions and we picked 10 creators from around the world,” he added.