NEED HOPE NOT FEAR: CLIMATE FATIGUE IS REAL

Fear-based storytelling has hit its limits — next shift is clarity, empathy and credibility

- BY PRADEEP KUMAR | Special to Gulf News

As the world gathers in Brazil for COP30, the conversation around climate change feels louder than ever.

Headlines are filled with pledges, targets, and warnings. Social feeds stream with imagery of melting glaciers and flooded streets. Yet, despite the volume, there is a growing sense of fatigue. The message is heard, but it no longer moves.

Global surveys consistently show that while nearly everyone accepts that climate change is real, far fewer feel empowered to influence its outcome. The world knows the science, yet still struggles to believe in the solutions.