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Tech firms likely to challenge Trai's international SMS rules
January 14, 2025
|Financial Express Kochi
GLOBAL COMPANIES SUCH as Truecaller, Amazon and Uber are likely to urge the department of telecommunications (DoT) to not expedite approval to recommendations by the Telecom Regulatory Authority of India (Trai) on international SMS traffic.
The tech firms claim that even if they are global companies, their servers are hosted in India. Therefore, the SMSes are sent from domestic servers and do not have international origin.
This is yet another bone of contention between tech firms and telcos. Currently, tech firms are charged international long distance SMS rates as telcos claim that the messages are generated from servers located abroad.
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