CONSCIOUS Reminders as We Begin 2026

As we step into 2026, the fashion industry finds itself at a quiet but decisive crossroads.

- By Shri Amarasinghe

The conversations are no longer new. Sustainability, ethics, responsibility, these words have circulated for over a decade, printed on swing tags and repeated in campaign slogans. Yet the urgency has only deepened. The question is no longer whether fashion needs to change, but how honestly we are willing to participate in that change as individuals, brands, and consumers.

This is not a call for perfection. It is a call for consciousness. A reminder that meaningful shifts rarely come from dramatic gestures alone, but from consistent, informed choices made over time. Beyond trends and seasons, fashion is ultimately about what we choose to live with, care for, and pass on.

Below are a few grounding truths worth carrying with us as we begin the year.

There are already enough clothes on the planet to dress the next six generations.

This single fact reframes the entire conversation. Overproduction is no longer a hidden issue; it is the foundation of the industry's crisis. Racks overflow, warehouses sit full, and yet new collections arrive weekly, sometimes daily. The problem is not scarcity, it is excess.