NISSAN ZEAL

Brand celebrates legacy, community with first-ever festival in PHL

- By Joyce Reyes-Aguila

All go for the Nissan Festival: Nissan Philippines President Masao Tsutsumi (right) poses with the famous “godfather/father” of the GT-R, Hiroshi Tamura.

NISSAN PHILIPPINES, INC. (NPI) pulled all the stops for its brand enthusiasts with the staging of the country's first Nissan Festival. Over 1,700 fans, car club members, and visitors gathered at the Clark International Speedway last Feb. 1 to celebrate their passion for everything the marque stands for.

A Nissan Z is parked on the pitlane at Clark International Speedway.

Nissan Philippines President Masao Tsutsumi described the event as a “great milestone” where Nissan fans had the chance “to drive, see, and touch the cars which are really the inspiration and heart of Nissan. This event will increase their affinity to the brand and will be an opportunity for them to (reaffirm) their love for Nissan.”

The Nissan Festival, pillared on the theme “Driven by Passion, Powered by Legacy,” featured a parade of 50 vehicles from various car clubs and 10 heritage vehicles that showcased iconic Nissan nameplates from the past and present. Nissan Philippines also flew in Hiroshi Tamura, considered the godfather/father of the GT-R.