Making science-backed skincare accessible for Filipinos

SKINCARE has become increasingly focused on products that balance safety, effectiveness, and accessibility. Consumers today often look for brands that use proven ingredients, provide clear, and tailored results at reasonable price points. This is the space Dermorepubliq is positioning itself, offering science-backed formulations designed for Filipino skin needs without the premium price tag.

- Zsarlene B. Chua

Dermorepubliq was founded by Keith Sta. Barbara, during the pandemic after he experienced worsening acne due to stress and changes in routine. Frustrated by the high cost and limited availability of effective skincare, he decided to create an affordable, science-based alternative. "I liquidated my personal assets and enrolled in a two-year diploma course in natural skincare formulation in Australia," Mr. Sta. Barbara said in an e-mail interview with BusinessWorld. The brand launched its first products in October 2020 and has since grown with a focus on making skincare accessible to Filipinos.

Touting its "science-backed" skincare products, Mr. Sta. Barbara maintains that every Dermorepubliq product is developed based on research, clinical data, and safety standards.

"We consult with licensed chemists, pharmacists, and dermatologists during the formulation and testing phases to ensure efficacy without compromising safety, especially for sensitive and acne-prone skin," he explained.