Delivery firms brace for gig workers' logout strike

Food aggregators and quick commerce (qcom) players are reaching out to delivery partners after several gig worker unions called for a daylong nationwide strike on December 31.

- UDISHA SRIVASTAV

Gig workers plan to log out of delivery apps and stay at home.New Year’s Eve is among the busiest days of the year for food delivery and qcom businesses. This time, however, companies are bolstering their preparedness and bracing for potential disruption. Food aggregators Zomato and Swiggy have reached out to delivery agents, stressing safety measures and service continuity.

As platforms tighten operational readiness and scale up support systems ahead of Wednesday, some are taking additional steps to limit the impact on customers. A source at Eternal, the parent company of Blinkit and Zomato, said the firm is coordinating with local authorities, including police officials, to ensure the safety of delivery partners who choose to work during the strike.

Zomato has also reached out directly to delivery partners and constituted a quick response team, alongside providing an emergency contact and SOS button for assistance during peak hours.

Business Standard has seen a copy of the communication sent to delivery agents.