Supporters are on RED alert to help lifesaving charity

MIDLANDS AIR AMBULANCE'S WEAR IT RED CAMPAIGN SET TO RETURN NEXT YEAR

- By EVA MILLETT

THE Midlands Air Ambulance Charity is calling on Burton and Staffordshire residents to support its annual Wear it Red campaign which is returning in February next year.

The week-long fundraising initiative from Monday, February 9, to Sunday, February 15, encourages supporters to wear red and take part in creative activities to help raise vital funds for the charity's lifesaving work.

The campaign is being sponsored by M6toll for the second year running, helping to highlight the importance of the service across the region.

Midlands Air Ambulance Charity receives no Government funding for its daily missions and relies entirely on donations from local people, groups and businesses.