Apartment plan unveiled for landmark Prom building

Ambitious proposals have been lodged with planners at Blackpool to create almost 40 apartments in one of the resort's most iconic buildings.

- by Richard Hunt

The application is for use of third, fourth and fifth floors as 38 self-contained apartments in the former Sports Direct building, which previously housed Pricebusters.

The impressive Art Deco building, which opens onto both Bank Hey Street and the Promenade and features a prominent clock, was originally opened as one of the UK’s largest Woolworth buildings in 1938.

If approved, it would mean the building would house more than 60 apartments, as 24 have already been given the go ahead in the lower floors.