SMALL YET PERFECTLY FORMED

Omega's new Aqua Terra 30mm collection offers luxurious femininity

- STORY: SUWITCHA CHAIYONG

Kyoto, once a former capital city of Japan now blending the old with the new, was chosen to be the setting of Omega's global launch for the Aqua Terra 30mm collection — elegant, meticulously crafted, Swiss timepieces for women.

Held at Shogunzuka Seiryuden a historical landmark - the gala evening unveiled the Aqua Terra 30mm collection for the first time. It is Omega's new movement that features 12 new models.

Each timepiece is powered by one of two new Master Chronometer movements, Calibre 8750 and 8751, with a 20mm diameter designed specifically for the 30mm case. The Aqua terra 30mm offers a range of models including Calibre 8750 available in stainless steel and a two-tone release, and Calibre 8751 available in Sedna and Moonshine gold.

The guests experienced presentations that blended traditional Japanese artistry such as a music performance and a live Shodo calligraphy demonstration, as well as exhibits of the 12-model Aqua Terra 30mm collection. The collection boasts of fine craftsmanship with a small size and Master Chronometer innovation.

Instead of having the global launch in Tokyo where Omega's flagship store is located, president and CEO Raynald Aeschlimann said there were many reasons why they chose Kyoto as the venue.

"Japan ranks among the five biggest countries of watch production and consumption in the world. If you think about the consumer habits and the production, Japan is a country which is a major player. However, we are not in Tokyo because I told people at Omega let's go to a place where we feel there is constant search for balancing past art and modernity. Kyoto is such a city which has the vibration of art, vibration of femininity and the place that we can have a good feeling about creativity and positivity," explained Aeschlimann.