STRAPZ YOURSELF IN FOR THE RIDE!

ON STRAPZY is in no doubt about what SE Dons are walking into next season.

- Matthew Nash

“I don’t think we’ll be able to have 30 people in the dugout in Saturday football! I’m sure some old-school supporters might not like what we do,” admits the rapper-turned-football club CEO.

If you live in London, Kent or the wider southeast, it has been hard to ignore the rise of SE Dons – the club formed by Strapzy in 2011 – and as of August it will be impossible to overlook them.

That’s because the notorious Sunday league side – built on a platform of YouTube views and a strong local following in Lewisham, south-east London where they have welcomed crowds of several thousand to their matches – have made the big step into the NonLeague pyramid, partnering with Forest Hill Park in the Southern Counties East League first division.

It may have come as something of a surprise to hear the recent announcement that they were leaving Sunday football, so central to their success as a brand in recent times, behind but Strapzy outlined just why they had opted to make the leap.