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"Bancassurance is at the heart of our growth strategy. It allows Bandhan Life to reach more customers and provide accessible, trusted insurance solutions through a familiar network."
December 2024
|THE INSURANCE TIMES
About Indranil Dutta - Indranil Dutta brings 23 years of experience in insurance, banking, and sales, with a specialization in bancassurance. As the Chief Business Officer - Bancassurance at Bandhan Life Insurance, he leads the banca sales channel and plays a key role in driving the company's strategic vision of becoming a leading multi-channel life insurer with an expanded presence across product categories.
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Prior to joining Bandhan Life, he played a pivotal role in developing Axis Bank's relationship with Max Life, which has grown into its largest distribution channel, and held impactful roles at Tata AIG Life Insurance, ABN AMRO Bank, and Citibank.
Indranil's proven track record in relationship management, analytical acumen, and innovative sales strategies is invaluable in scaling Bandhan Life and expanding its reach across India to deliver innovative, customer-focused life insurance solutions.
Q: Can you provide a detailed overview of the new banca channel?
A: We're excited about our recent partnership with Bandhan Bank, which opens up tremendous growth potential for Bandhan Life. Through this partnership, we aim to expand our reach across India, especially in the eastern region, by leveraging Bandhan Bank's vast network.
Starting with 600 Bandhan Bank branches across West Bengal, we are already present across East and parts of North and we plan to scale up operations to reach 1,700 branches nationwide in the coming months. This expansion will allow us to offer a range of tailor-made insurance solutions to customers across different segments.
Bancassurance is at the heart of our growth strategy. It allows Bandhan Life to reach more customers and provide accessible, trusted insurance solutions through a familiar network. This initiative represents an ambitious and exciting step towards our goal of making insurance a convenient, integral part of financial planning for families across the country.
Q: What are the strategic objectives behind launching the banca channel in Kolkata?
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