Rabbit farming on the rise in South Africa

Rabbit farming is gaining traction in South Africa. Farmer Daisy Moleko spoke to Octavia Avesca Spandiel about the breeds, biosecurity, and market access opportunities driving growth in this niche livestock sector.

- Octavia Avesca Spandiel

While rabbit farming remains a niche segment of South Africa's livestock industry, it is gaining momentum thanks to growing interest from consumers and new markets opening up for its meat and by-products. According to farmer Daisy Moleko, founder of Rabbit Farmer and the Rabbitry Academy, the growth is fuelled by structured training, innovative market models, and a growing awareness of the value that rabbit farming can add to both emerging and commercial agriculture operations.

INCREASING ENTHUSIASM

“Rabbit farming in South Africa is definitely growing. After over 24 years of research and development, we're seeing more farmers showing an interest and taking the first step into the industry. “The key has been creating a one-stop solution – training, supply chains, and market access – that makes it easier for farmers to succeed,” says Moleko.

Although the industry is still developing, there is a clear move towards formalising rabbit farming as a viable and profitable venture. Moleko says this shift is being driven by growing awareness among chefs, consumers, and farmers, as well as increased visibility through meat tastings and outreach events.

But, despite the momentum, rabbit farmers continue to face significant challenges.

“The biggest issue is biosecurity. Many farmers don’t have the proper infrastructure or knowledge when they start out, often using free-range methods that aren't suitable for commercial operations. Without training, it’s easy to make costly mistakes that affect animal health and meat quality,” explains Moleko.

She advises farmers to seek structured training and mentorship before starting out.

“This is not a cut-and-paste venture. Rabbit farming requires the same level of commitment and expertise as any other form of livestock farming,” she says.

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