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How to Add Belonging to Your DEI Strategy

Spring 2024

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Canadian Business

When past inclusivity workshops weren't inspiring, the Burlington Performing Arts Centre tried something new

- Andrew Cruickshank

How to Add Belonging to Your DEI Strategy

About three years ago, the Burlington Performing Arts Centre (BPAC) realized there was a discrepancy between who was engaging with and participating in art and what the community of Burlington, Ont., actually looked like. To remedy this, BPAC started hiring external organizations to conduct annual diversity, equity and inclusion workshops with the goal of helping the centre learn how to better reflect the city’s diverse community.

But the workshops weren’t as inspiring as they’d hoped they would be. The presentations lacked the emotional hook needed to spark real, lasting change, leaving the centre feeling like it was taking baby steps toward meaningful inclusion. Participants also struggled with the facilitators’ attitudes. “Last year’s DEI training was delivered in a really judgmental way,” says Tammy Fox, BPAC’s executive director. Rather than engaging with staff’s experiences and questions, the facilitators focused on BPAC’s mistakes. “You can’t help but get your armour up, and then you’re not listening actively—your mind is busy defending yourself rather than taking in the message.”

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