HYUNDAI STARIA MPV

THE FUTURE OF MOBILITY WITH SAFETY AND VERSATILITY

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Hyundai Motor Company recently launched its new STARIA multi- purpose vehicle (MPV) lineup via a digital world premiere, establishing a model for its future Purpose Built Vehicles (PBVs). It is available in 2to 11-seat configurations and in two variants, STARIA and STARIA Premium. The latter elevates mobility to the next level with upgraded features and variant- exclusive finishes for a more luxurious look and feel.

“We are thrilled to introduce STARIA, which represents our latest effort to spearhead the evolution of mobility, and to address emerging lifestyle needs as we adapt to new ways of living,” said Thomas Schemera, executive vice president and global chief marketing officer. “STARIA is a step forward in connecting us more closely with our environments so that we can get more out of our everyday lives and do more for ourselves in transit.”

STARIA will go on sale in select markets starting from the second half of 2021.

Premium and futuristic exterior styling

Evoking the streamlined form of a spaceship, STARIA’s sleek exterior is defined by a single stroke running from front to rear — inspired by the curve of light that illuminates the Earth’s horizon at sunrise when viewed from space.

The front is embellished with horizontal daytime running lights (DRLs) and a positioning lamp, together running across the width of the vehicle. This is complemented by a bold, wide radiator grille with a unique pattern. Its clean silhouette is further accented by a pair of low-set headlamps. Hyundai uses the same body color for all frontal parts to maximize the vehicle’s modern and pure style.