Bigg Boss Helps Channel Gain Eyeballs In GEC Space

The reality show, hosted by Kamal Haasan, enjoys an average viewership of 5 million per episode

- Sanjay Vijayakumar

Season 3 of Bigg Boss Tamil, a reality TV show, has helped Star Vijay gain viewership in the General Entertainment Channel (GEC) space.

According to viewership data provided by the Broadcast Audience Research Council (BARC), Bigg Boss 3 has an average viewership of 5 million per episode (data provided for the first 41 episodes). The data given is for Tamil Nadu and Puducherry.