MASTER OF TIME ZONES

Meet the Longines Spirit Zulu Time. The winged hourglass brand introduces a new model with a practical function inspired by an aviation watch.

- John Ng

The architecturally majestic Queen’s House, located in the heart of the UNESCO World Heritage Site in Greenwich, played host to an occasion which saw Longines unveiling the new Longines Spirit Zulu Time to international members of the media both on site and online. Emphasising on heritage and innovation, the event took the guests on an adventure through time and the winged hourglass brand’s history.

Housing multiple time zones and honing on Longines’ strong devotion to classic elegance and excellence, the Longines Spirit Zulu Time gets its name from the first Longines dual-time zone watch manufactured in 1925, which was emblazoned with a Zuluflag on the dial. Fun fact: the letter “Z” stands for Zulu Time used by aviators and members of the armed forces as a term for Universal Coordinated Time.