Google's Self-Driving Car Project Gets A New Name: Waymo

The self-driving car project that Google started seven years ago has grown into a company called Waymo, signaling its confidence that it will be able to bring robot-controlled vehicles to the masses within the next few years.

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“We are getting close and we are getting ready,” Waymo CEO John Krafcik said Tuesday after unveiling the company’s identity.

To underscore his point, Krafcik revealed the project had hit a key milestone in the journey to having fully autonomous cars cruising around public roads. In a trip taken in October 2015 , a pod-like car with no steering wheel and brake pads drove a legally blind passenger around neighborhoods in Austin, Texas without another human in the vehicle. It marked the first time one of the project’s cars had given a passenger a ride without a human on hand to take control of a self-driving car if something went wrong.

Krafcik called that trip taken by Steve Mahan, former director of the Santa Clara Valley Blind Center, an “inflection point” in the development of self-driving cars. It came a year before a Budweiser beer truck equipped with self-driving technology owned by ride-hailing service Uber completed a 120-mile trip through Colorado while being steered by a robot while a human sat in the back of trailer.

In doing so, Krafcik and other supporters of self-driving cars believe the technology will drastically reduce the number of deaths on the roads each year because they contend robots don’t get distracted or drunk, nor ignore the rules of the road, like humans do.