Delivering The Goods

LogiNext is overhauling India’s archaic logistics industry by driving efficiencies through sophisticated algorithms

- Varsha Meghani

Imagine an ecommerce company with 5,000 orders to be delivered per day from one warehouse. If a delivery boy delivers 25 parcels a day on average, 200 such staffers would be needed to fulfill the orders. The operations manager would divide the packages by pin code and allot them to each staffer.

But this at-least-two-hour-long manual process is cumbersome. And costly—India spends 13 percent of its GDP on logistics, compared with 8-10 percent in developed countries, says Manisha Raisinghani. “That’s because of the gap in technology,” she adds of the $300 billion a year domestic logistics industry.