JK Tyre Fostering Stellar Brand Image In Jaipur Region
MOTORINDIA|August 2019
One of the largest trucking hubs of flat-bed trailers and tip-trailers in India, Jaipur is a very influential market for JK Tyre that basks a cumulative market share of around 70 per cent in all truck segments in the region. With an excellent sales and service support network and community welfare activities in the region for decades, the tyre brand boasts a strong goodwill among drivers and trucking fleets.
Dhiyanesh Ravichandran
JK Tyre Fostering Stellar Brand Image In Jaipur Region

Jaipur as a leading-edge region for tractor-trailers warrants no formal introduction in the trucking circles. And those laymen who aren’t aware of the region’s semi-trailer legacy will definitely realise the mammoth extent of it when they travel by any national highway leading to or passing by the city of Jaipur. The sheer number of tractor-trailers plying on the multi-lane highways and expressways wouldn’t fail to amaze them, and if at all they were driving along those truck convoys, it has to be a fagging experience considering how proficient those drivers cruise in their tractor-trailers.

Those numerous trucking stops on all those highways can be rightly called as ‘trailer towns’, as they host thousands of roadside workshops and tyre repair kiosks, along with branded tyre sales points, on either side of the road. Many of them are unorganised and informal, occupying the entire stretch of service lanes in which tractor-trailer units are parked and serviced. One can spot large heaps of used and damaged tyres thrown out by truckers near those tyre kiosks, that also lets us know the sheer volume of truck tyre consumption in this region.

Significant Tyre Market

هذه القصة مأخوذة من طبعة August 2019 من MOTORINDIA.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة August 2019 من MOTORINDIA.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

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