SEMA IGNITED

Behind the barricades

- Michael Eckerson

As the sun sets on Las Vegas and the SEMA Show comes to a close with a PA announcement, a raucous cheer from the show exhibitors is followed by the thunderous roar as the more than 1,500 SEMA Show vehicles start-up and begin the rollout to SEMA Ignited. The rollout is now known as the SEMA Cruise.