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Salon International - May 2019

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Salon International

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Summer, as a season, bursts with business opportunity for the
beauty and wellness industry! New brands in hair are joining
the brigade and the consumer is scouting the market for fresh
hair cuts, care and colour options. It is true that potential
and competition go hand in hand, hence, it is essential for
professionals to stay updated on innovative trends and
techniques. So, what are the top hairstylists suggesting to be 'the'
trend of the season?
On cue arrives the second lead feature, which gives us an insight
into the hair products category. The hair market in India is
going through a major paradigm shift. With consumers ready
to experiment with new products and services, and marketeers
churning out new products at an impressive rate, there is a sense
of excitement in the industry. It gets even better, as reports state
that the category is estimated to grow further – at a CAGR of
17.1% till 2023.
In our celebrity interview section, we feature Rafael Bueno. The
Spanish hairdresser stood out with his avant-garde hair looks
at the International Visionary Awards. He won the Runner Up
Award in the second international 􀃺 nal and consolidated his
position as one of the most valued Spanish hairdressers. He shares
his professional journey with us. In a mesmerising photoessay,
we present Bernat Sayol, celebrity stylist with Salones Carlos
Valiente. His F2 collection is inspired by the people themselves. It
showcases the range of distinct styles that can be found across the
world, from Nordic to Asian, to European and Latin, they all come
together to create the collection. Length, texture, and colour
play their parts in this striking feminine collection. From India,
we feature Biak Lun, Technical Director at Play Salon, who was
declared the 􀃺 rst runner up at L’Oréal Professionnel Style & Color
Trophy held in Paris.

Salon International Description:

Salon International reflects the interest of urban Indians in beauty and service offerings, and opens a window into the world of personal grooming as a business. Read globally by salon and spa owners, hair and make-up artists, professional brands, aestheticians and academicians, and more, in the field of beauty and wellness, the magazine brings with it 360° know-how of the glo-cal industry.

It has top notch content that covers the spectrum with topics on trends, salon management, interviews of experts, market reports, insights and case studies, merchandising strategies, and more.

A comprehensive, youthful and dynamic magazine, Salon International offers its readers quality updates on trends and techniques and cutting edge scoops in the trade. It addresses a sector that is growing steadily (at nearly 40 percent per year in India) with academies growing at 20 percent; national and local distributors and importers rapidly adding brands to their portfolios as bigger players continue to open subsidiaries and existing manufacturers step up production in proportion to the increasing needs of the end consumer.

A collector's item, Salon International is a must for new entrepreneurs and established players, both.

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