In this issue

Today, women are playing leading and significant roles in all spheres. They are
setting unprecedented records. They are awakened and are holding leadership
positions in many areas. Their ideas, thoughts and values can lead to the creation
of a happy family, ideal society and a prosperous nation.”
– President Droupadi Murmu
To achieve gender equality, we may well have to wait for another 300 years, if
the current rate of progress continues, warns a UN report. The report highlights
that the women’s condition has got a lot worse in the last three years, in the face
of the Covid-19 pandemic, conflicts and climate change.
We are, however, impatient for change. Waiting for three centuries for
something as fundamental as gender equality is not an ideal situation.
On the International Women’s Day recently, we renewed our resolve to achieve
gender equality and equity. We, at BW Businessworld, marked the day with a
series of events where we invited top women business and corporate leaders to
share insights on how to make the transition to a just, equal world quicker, faster.
It’s only proper, then, that the current issue of BW Businessworld showcases
and celebrates women power: women leaders of India Inc and policy space who
have risen against all odds, and set examples for others – men and women alike.
The list of BW Businessworld Most Influential Women (MIW) proves women
leaders always leave their mark – no matter how big the hurdle is.

ADANI EPISODE ILLUMINATES SEVERAL 'WEAK' LINKS, HIGHLIGHTS CHALLENGES

THE HINDENBURG report has several fallouts, many lessons. It has wiped out about $100 billion in market capitalisation of the Adani group. Many others with similar business structures and practices will be impacted.

4 mins

Gamification Can Help Improve Your Marketing Mix

One of the hottest marketing trends right now is gamification, which involves integrating gaming elements into marketing strategy. It's effective too. Gen Z customers are especially drawn to gamification marketing because it complements their leisure habits

4 mins

Shaping the New Normal: The Woman Redefining Flexibility in Workspaces

In an exclusive interaction, MEGHNA AGARWAL, Co-founder of IndiQube, India’s leading Flexible Workspace Startup, speaks about the flexible workspace culture in India, advantages of flexible workspaces, what makes IndiQube different from other players in the market, how flexible workspaces have grown post-Covid, and much more.

3 mins

"RESPECT FROM STAKEHOLDERS MUST TOP CORPORATES' VISION STATEMENT"

Self-reliance should be defined as \"earning enough global currency to import whatever is needed for the welfare of the nation,\" says Infosys founder Narayana Murthy

7 mins

"IT'S TIME WE HAD A NATIONAL DEBATE ON URBANISATION"

The man who envisioned the Millennium City-perhaps, the only city built in free India by a private enterprise-is now a nonagenarian. Yet, he has not stopped dreaming big. A couple of days after a lifetime achievement award was bestowed on him at the Ernst & Young Entrepreneur of the Year award ceremony, BW Businessworld's Editor-in-Chief Annurag Batra engaged Chairman Emeritus of the DLF Group, Kushal Pal Singh, in a long conversation.

8 mins

Women Making an Impact: Innovators, Entrepreneurs, Actors, and Leader

Women innovators, entrepreneurs, actors, and corporate leaders who are contributing to society and the economy in meaningful ways

10+ mins

The Lady who Transformed America's Healthcare Records

IF A QUESTION is asked about who redefined user experience in the computing world, most of us would say Steve Jobs, but would draw a blank if asked who transformed the way health records are stored in the United States of America.

4 mins

"WE NEED PROFESSIONALS TO NAVIGATE UNCERTAINTIES"

Drawing from the experiences of legacy B-schools and universities, several new-age institutes in higher education space are writing the rules of the game on a new slate. One such entity, which originated as a B-school in 2014, is Woxsen University. CEO Vishal Khurma, in a chat with Meha Mathur, shares a broad vision of the university, which is in tune with present-day industry needs.

3 mins

The Art And Craft Of Recruitment - Why It Matters

I WANT TO INTERVIEW the interviewer,” said Khanna, a very senior executive of a billion-dollar family business. That was a strange request indeed, for any recruiter. The logic that was given was that the client wanted to ensure that the interviewer was on the same page as what the client wanted.

4 mins

"MISINFORMATION PROMPTED ME TO TELL MY STORY"

Reebok co-founder Joseph William Foster has recently penned a book, Shoe Maker, that recounts the remarkable journey of the legacy shoe brand. During his first visit to India recently, Foster took time off to talk to BW Businessworld’s Ruhail Amin about Reebok’s journey, the challenges he faced while setting up the shoe brand, and the inspiration that led him to write a book on it.

4 mins

Read all stories from BW Businessworld

BW Businessworld Magazine Description:

BW Businessworld is a fortnightly magazine that has been published since 1975. It is one of the most popular business magazines in India, and it is known for its in-depth reporting and analysis of the Indian business world. It also features interviews with leading business leaders and entrepreneurs. It's a guide to the ever-changing business landscape.

In every issue, you'll find:

* In-depth analysis: Get the latest insights on the big trends that are shaping the business world.
* Expert interviews: Hear from the thought leaders who are shaping the future of business.
* Case studies: Learn from the successes and failures of other businesses.
* Industry reports: Get the lowdown on the latest developments in your industry.
* And more: BW Businessworld also features articles on a variety of other topics, such as leadership, innovation, and technology.

BW Businessworld is a must-read for anyone who wants to make sense of the business world. It is the only magazine that provides comprehensive coverage of the latest trends and insights, from the perspective of the world's leading business thinkers.

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