In this issue

Our cover story this month takes a deep dive into the world of consumer brands. So far, India didn’t see many consumer brands with deep market share but soon the trend seems to be changing. In the current issue, we look at various consumer brands redefining the market. Last year, some interesting businesses got ready to transform traditional form of industries. With this being looked at as the larger trend of this year, we take a look at various leaders and what they have to teach you on the business of brands.

THE FUTURE OF HR TECH

As human resources management sits on the cusp of a tech overhaul, a slew of startups are cashing in on the opportunity

5 mins

Are You Disrupting The Next Decade Of Shopping?

The internet ecosystem and evolving consumer have made new business models viable and have led to the emergence of the direct-to-consumer (D2C) distribution channel. Today, India is witnessing the rise of D2C brands across categories and is estimated to become a USD 100 Bn addressable market by 2025. We expect high levels of funding activity in this space, increasing with passage of time, as more successful D2C outcomes will validate the hypothesis for newer capital deployment. It’s the David v/s Goliath play in the consumer space as challenger brands try to dethrone the legacy brands taking the digital first approach. In the ensuing pages, meet The Makers Co. at Entrepreneur as we take a deep dive into the world of consumer brands.

10+ mins

Where is Indian StartUp Sector Heading?

Pandemic has been rough on all of us but one community in particular – India’s Startup businesses, bore the severe impact of it. Most startups had to shut shop owing to the lack of digital infrastructure and working capital. But some rose to the occasion and came out stronger than ever, setting benchmarks and optimizing opportunities that paved their way. The Startup Summit 2021 aimed to connects startups & innovators that build great companies, inspire creative thinking and create change in communities across the country. The virtual event took place on March 19, 2021 to celebrate the achievements of start-ups.

9 mins

Taking a Break At 40, This Entrepreneur Went On To Produce First Unicorn In Spa & Salon Space

At present, Zenoti powers more than 12,000 businesses in 50 countries ranging from the largest enterprise level brands such as Toni&Guy and CorePower Yoga to small, single-center businesses

5 mins

D2C a realistic alternative to traditional business

D2C has been quite the rage. As an emerging business model, it has garnered quite a large audience and has been a solution to the problem called Covid. D2C has come to the fore largely due to the pandemic and has become bigger than ever with D2C brands competing with established brands. With more and more D2C brands coming into the market, we discuss the future of the D2C brands. Pankaj Makkar, Managing Director, Bertelsmann India Investments in conversation with Ritu Marya, Editor-in-chief, Entrepreneur APAC and India shares why D2C startups are finding strong footholds within local markets in India- as a result of rapid digitization.

5 mins

Why Are Indian Startups On an ESOP Buyback Spree

Benefits of liquidity events like ESOP buybacks are not limited to employees, there is value for companies too

4 mins

ShareChat Is Changing How Next Billion Users Will Interact On Internet

Twitter-backed ShareChat allows users to share their opinion, record their lives and make new friends in their own native language

5 mins

JOIN THE CLUBHOUSE

CLUBHOUSE is the booming new social media app where big-name CEOs (and everyday entrepreneurs) speak in real time. Should you be there, too? And how do you make it worth your time? Here’s a guide.

10 mins

The Creative Process Starts With Process

My business barely survived its first few years, and I nearly crumbled under the stress. Then I learned the greatest lesson of my career, which transformed our company into the go-to apron brand for restaurants everywhere: Without process, we are nothing.

10+ mins

The Midas Touch

Whether she’s creating behind-the-runway looks for Alice Temperley, glamming up the Victoria’s Secret Angels, beautifying A-listers such as Amal Clooney on their big day, or getting the likes of Olivia Palermo ready for Fashion Week, there’s not a day when Charlotte Tilbury isn’t working her makeup magic. She is an A-lister in her own right. Amid India enjoying a luxury beauty renaissance, Charlotte Tilbury Beauty, which is worth around £1.2 billion, finally made a home in the country through e-commerce platform Nykaa last November. One of the most in-demand makeup artists in the world, known for creating glowing complexions and natural-looking faces – all with her best-selling products, of course. In an exclusive interview with us, she tells us about her journey into beauty industry, her ultimate makeup tips and beauty secrets – including how she keeps her own skin looking so flawless and how you can use makeup to cheat your way to fuller lips, bigger eyes, and supermodel definition.

5 mins

Read all stories from Entrepreneur magazine

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Entrepreneur magazine published by Franchise India Holdings Ltd is a monthly magazine that covers a wide range of topics related to entrepreneurship and business development, including:

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