DA MAN is a men's fashion and lifestyle magazine launched in May 2007. This established, sophisticated magazine is packed with inspiring articles and enriched with beautiful photography, covering the very best in fashion and lifestyle for SE Asia's growing market of young, educated, well-traveled, fashion-conscious and trendsetting guys. Offering topical and up-to-date information, DA MAN is the guide to good living. DA MAN is published six times a year with a print run of 45,000 copies (and growing) and is distributed in Singapore, Indonesia and other selected locales, including New York and Los Angeles.
The publishing world has taken quite a hit over the past couple of years. Many titles have ceased to exist or have migrated to online platforms. While change is inevitable, a thought stirred in my mind: What is it that makes print great? This brought me back to why I launched DAMAN in the first place. For one, I wanted to give readers in-depth and thoughtfully crafted stories about one of my passions: fashion. This would then extend to cover lifestyle in a more general sense. Finally, I sought to inspire through celebrities and other public figures that are, well, inspiring.