MIX closes out 2018 and begins its 12th Anniversary year by looking at a region set to deliver more for conference and event planners: the Mekong. We bring you the latest on Danang, in Central Vietnam, and the amazing Cambodian icon of Angkor Wat, in Siem Reap. Our Spotlight feature tackles the challenges facing trade show competing in the business events and travel space, while our Examine case studies feature the Paralympic Games in Jakarta and a Lexus launch in Shanghai. In Eventist we meet a young entrepreneur who is on a quest to introduce blockchain to event organisers. All this and more including a review of 2018 in The Trend.
Mix is Asia’s Creative Meetings Magazine for event planners and corporate buyers. It is FREE of charge. Mix takes an innovative and imaginative approach to organising business events, meetings and incentive travel. In our Bulletin section we update readers on new developments. Among our other Regulars, Centre Stage looks at venues, both those specially built to hold events, such as convention centres, or dedicated spaces in hotels or unique venues. Event Bites champions catering and event food trends, while Show Off provides a platform for pictures from your events. In Explore, we look at established as well as up-and-coming destinations that offer the facilities and experiences that corporate buyers are looking for. Let’s Meet in… focuses on a unique destination for conference, incentive and event planners and Take 5 brings you a selection of ideas from a destination. We also carry three destination features, which are rounded off with ideas in Themes and tips from an Insider. Our Agenda section features Voice, where planners and other people in the industry give their opinion; Spotlight, which tackles issues that concern planners and buyers; case studies are the focus of Examine; The Trend highlights new technology and better ways of organising meetings and events, while The Eventist profiles a planner or people on the rise in the industry.