Our cover story highlights the importance of academic professional and association leaders in securing conferences that lift not only a destination's value economy, but knowledge economy too. Also in the Agenda section, we bring a list of well-worn event and conference fixtures that you and your delegates can probably do without. Our Explore section covers northern Thailand, Gangwon and Songdo in Korea, incentives in Macau and corporate retreats; there's also Let's Meet in Tokyo and activities for groups in Laos, Cambodia, Myanmar and other Mekong delta destinations.
Mix is Asia’s Creative Meetings Magazine for event planners and corporate buyers. It is FREE of charge. Mix takes an innovative and imaginative approach to organising business events, meetings and incentive travel. In our Bulletin section we update readers on new developments. Among our other Regulars, Centre Stage looks at venues, both those specially built to hold events, such as convention centres, or dedicated spaces in hotels or unique venues. Event Bites champions catering and event food trends, while Show Off provides a platform for pictures from your events. In Explore, we look at established as well as up-and-coming destinations that offer the facilities and experiences that corporate buyers are looking for. Let’s Meet in… focuses on a unique destination for conference, incentive and event planners and Take 5 brings you a selection of ideas from a destination. We also carry three destination features, which are rounded off with ideas in Themes and tips from an Insider. Our Agenda section features Voice, where planners and other people in the industry give their opinion; Spotlight, which tackles issues that concern planners and buyers; case studies are the focus of Examine; The Trend highlights new technology and better ways of organising meetings and events, while The Eventist profiles a planner or people on the rise in the industry.