Nearly one in two luxury cars sold in Mar qtr was Merc
Business Standard|April 12, 2024
Not concerned by Nearly one in two luxury cars sold in impending entry India in the first three months of 2024 was a Mercedes Benz, which achieved its best ever quarter (January-March), selling 5,412 units, up 15 per cent year on-year (Y-o-Y) from 4,697 units in the previous year.
SOHINI DAS

According to industry estimates, 11,853 units were sold by luxury carmakers in the country in the first three months of 2024, registering a growth rate of 14 per cent Y-o-Y.

The German luxury carmaker also clocked its best ever financial year (2023-24) in India, selling 18,123 units, up 10 per cent from the 16,497 units in 2022-23. The three German rivals Mercedes, BMW (excluding MINI), and Audi together sold 9,968 units between January and March. Among the three, Mercedes had a 55 per cent market share.

BMW sold 3,510 cars in the quarter, up 51 per cent Y-o-Y. It sold 170 units of MINI, which grew 52 per cent.

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