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"I felt there was a void in the market"
India Today
|July 01, 2024
Doing away with the proverbial glass ceiling, this interior stylist paved the way for others like her
Eighteen years ago, before people understood what home styling meant, Jasmine Jhaveri did a course in styling and decided to change the design, decor and architecture industry. "I realised there was a void in the market between the architect and the end user, where end to end solutions were missing in terms of sourcing, curating, styling and even providing design solutions," says Jhaveri. So, she created a niche for herself as an industry leader doing complete projects from furniture to finishes.
"Most people back then were only doing soft furnishings, while I was very clear about creating a comprehensive story for any space that I design," she adds.
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