The COVID-19 Pandemic May have confined Indians to their homes in the past year and a half, but amidst the gloom and doom, there was one sector that was experiencing a boom: streaming entertainment. A whole new breed of content creators and distributors from the brave new world of Over The Top (OTT) platforms brought a quiet revolution to the way Indians spent their days of confinement. Instead of the tyranny of appointment-viewing and re-runs of old movies that cable TV offered, OTT platforms used the internet to stream entertainment in all genres, formats, and languages. Most importantly, the content could be viewed at a time, place and on a device of our choosing: a cellphone, a laptop, a tablet—or, of course, a TV screen.
Bu hikaye India Today dergisinin September 13, 2021 sayısından alınmıştır.
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Bu hikaye India Today dergisinin September 13, 2021 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
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