The decline and fall of the Zuckerberg empire do we need Facebook?
Mark Zuckerberg isn’t the first person in human history to draw inspiration from Augustus Caesar, the founder of the Roman Empire, but he’s one of a very few for whom the lessons of Augustus’s reign have a concrete urgency. Both men, after all, built international empires before the age of 33. “Basically, through a really harsh approach, he established 200 years of world peace,” Zuckerberg explained to a New Yorker reporter earlier this year. “What are the trade-offs in that?” Augustus, Zuckerberg explained, “had to do certain things” to ensure the stability of his empire. So too, apparently, does Facebook.
A 6,000-word report published in the New York Times last week disclosed in humiliating detail the lengths to which Facebook has gone to protect its dominance and attack its critics. As various interlocking crises concerning hate speech, misinformation, and data privacy widened, top executives ignored, and then kept secret, evidence that the platform had become a vector for misinformation campaigns by government-backed Russian trolls. The company mounted a shockingly aggressive lobbying and public- relations campaign, which included creating and circulating pro-Facebook blog posts that were functionally indistinguishable from the “coordinated inauthentic content” (that is, fake news) Facebook had pledged to eliminate from its platform. In one particularly galling example, the company hired a political consultancy that spread a conspiracy theory accusing George Soros of funding anti-Facebook protests. Zuckerberg, it seems, had taken the “really harsh approach” to establishing digital hegemony.
Bu hikaye New York magazine dergisinin November 26, 2018 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye New York magazine dergisinin November 26, 2018 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Giriş Yap
War of Attrition
In the Kendrick-vs.-Drake battle, no one wins.
More Than Mad
Grief drives a fantastic installment in George Miller's series.
We've Hit Peak Theater
Nobody knows how to succeed on Broadway anymore.
Small Plates, Big Checks
Why restaurant prices feel so high—and why they’re going to stay that way.
Nobody Wants to Mow the Lawn at the Beach
Breck and Georgia Eisner's Amagansett retreat gives the children a cottage of their own.
HOW TO CRIMINALIZE a PROTEST
In Atlanta, the George Floyd demonstrations of four years ago are being used as evidence of illegal gang activity-and the activists of today could be next.
CHESS BRAT
It was the biggest cheating scandal in chess history. Now, cleared of the most serious accusations, Hans Niemann is gunning for a world title-and doubling down on his opponent-trashing, hotel-wrecking, money-flaunting ways.
MIRIAM ADELSON'S UNFINISHED BUSINESS
One of Israel's most ardent supporters, she could transform the presidential election if she gives to Trump like she did in 2020.
ON THE CAMPAIGN TRIAL
Trump is running for president while bumping into the past at a Manhattan criminal courthouse.
Lord Maurice Saatchi
The British advertising executive is thoroughly enjoying the rollout for his new book, Orgasm.