Desde la inauguración de su sede en Ginebra, hace 100 años, Rolex es universalmente reconocida como la más alta expresión de la relojería Suiza.
El visionario Hans Wilsdorf fundó una empresa para crear relojes técnicamente confiables, duraderos y muy elegantes. Medio siglo antes de que The Beatles revolucionaran la música, Wilsdorf alteró radicalmente el rumbo de la relojería.
PIEZA ESENCIAL EN LA MITOLOGÍA DE JAMES BOND
El autor Ian Fleming escribió en su primera novela del 007 que el reloj de su personaje tenía que ser de esta marca: “He could not just wear a watch. It had to be a Rolex”.
En las distintas películas de Bond, el modelo de Rolex que más se asoma bajo la manga del esmoquin del agente secreto es el Submariner.
EN LA VIDA DE GRANDES PERSONAJES
Para demostrarle admiración y respeto a Winston Churchill, el fundador de Rolex decidió obsequiarle el reloj número 100,000 de su producción.
El político británico más venerado utilizó orgullosamente el Oyster Perpetual Datejust de oro que marcó el inicio de la relojería moderna.
Por su belleza, funcionalidad y durabilidad, atletas, estrellas de cine, políticos y artistas del pasado y el presente como Picasso, David Beckham, Bono, Obama, James Cameron, Silvester Stallone, Adam Levine o Tiger Woods lo han hecho parte de su estilo e imagen.
ORO MACIZO
Bu hikaye Esquire Latinoamérica dergisinin Junio - 2019 sayısından alınmıştır.
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Bu hikaye Esquire Latinoamérica dergisinin Junio - 2019 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Giriş Yap
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