What is the USP of your property?
Our unique selling point is that we are the only luxury hotel and serviced apartments in Bengaluru with modern facilities that include fully equipped kitchenette, spacious rooms, with three restaurants at one of the most sought out addresses, the UB City signature collections mall premises. We offer Dining options along with night life within the premises.
What are the green initiatives undertaken by the hotel?
Pollution control for air, water and light.
Introduction of non CFC equipment’s for refrigeration and air conditioning.
Only bio degradable materials are being used for products used in the property.
Tell about the sustainable processes in your property?
All the guest rooms and public areas are extensively covered with CFL/LED lighting.
Use of water savers in public area washrooms and bathrooms of apartments.
Entire waste water is treated and used for garden and lawns.
We use Timers for major electrical equipments.
Your marketing strategy to promote the property?
We consider mainly digital marketing in the current scenario. Since recall factor is very crucial with the supply increasing. Our target audience needs to be constantly informed.
Radio and print media are other periodical modes we use to portray our property and offerings.
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Bu hikaye Hotel Business Review dergisinin November - December 2020 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Giriş Yap
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