Intro To Watchitecture
Elle Decor|October 2019
SWISS HOROLOGISTS ARE COMMISSIONING CUTTING-EDGE HEADQUARTERS AS DRAMATIC AS THE TIMEPIECES MADE WITHIN.
Intro To Watchitecture

NEXT TO CHEESE AND chocolate, Switzerland is also noteworthy for its beautiful architecture and, of course, for its exceptional watches. This, after all, is the country that produced Francesco Borromini and Le Corbusier, titans of the man-made environment, and Rolex and Patek Philippe, whose timepieces are among the most coveted on earth. For the past 15 years, the two categories have increasingly overlapped, with some stellar outcomes, resulting in a trend best dubbed “watchitecture.”

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