Most reluctantly I agreed to his demands as wife had given threatening call to return home at the earliest. Like what happens on a cup of tea, same happened here. There was a Young Lady who has come to pick up few products along with an old gentlemen who wanted to buy milk. Young lady happened to be a journalist and passed on remark on biscuits are bad for health or in general. Discussion started with biscuits. I happened to struck a discussion and it went on and on….
What is Current Scenario – In this modern era, where information is overflowing through various mediums of communication like whatsapp, Facebook, TV channels, Instagram, It’s a hot topic for discussion amongst all people.
It’s all about different perceptions which everyone carries on what the food may contain or claimed, what is a meaning of well-being or healthy. Weight loss or gain is an business on its own and various fads are bombarded over people through peer pressure. Main question remains valid is how much information available or given is correct or misguided or miscommunicated.
How we pick up a product in Market
She replied that Invariably we pick up a product in market either due to its packaging, or some claim on it, or its price or product taste itself. There obviously a overrider like claim which forces consumer to pick up a product which is actually not meant to be or have a wrong claim or misguiding consumer. The Old man has a different view and he was preferring products which are easy to carry, and its freshness.
It is very likely that consumer might have a preconceived biased understanding about a product, or an type of products, or industry as a whole.
This story is from the MAY - 2023 edition of Food & Beverages Processing.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the MAY - 2023 edition of Food & Beverages Processing.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
GEA Invests EUR 18 million in Technology Center for Alternative Proteins in the USA
GEA is investing EUR 18 million (USD 20 million) in a technology center for alternative proteins in the state of Wisconsin, USA.
Functional Foods: Vegetables and Fruits in Healthy Life
Now a day, most of the people in the world have become very conscious about their health, and hence, they prefer to include the functional food as a part of the diet to keep healthy.
Greening the Supply Chain: A Transition to Renewable Energy in Logistics
To ensure that food is delivered to customers in an efficient manner, the global food supply chain is essential.
Starch in Confectionery: A Comprehensive Exploration of Maize Starch in Global Culinary Innovation
Starch is a type of carbohydrate that is used to make confections. It is a key component that affects the overall quality, consistency, and texture of a wide range of delicious desserts.
Improve the Taste of your Recipe with Natural Yeast Extracts
Yeast extract is a food ingredient derived from fresh yeast fermentation. The production process involves no synthetic or chemical additives, ensuring the preservation of its natural attributes and organoleptic qualities.
Millet Based Food Delicacies for Younger Generation
Millets are a group of cereal crops that are high in nutritious value and help us to lead the healthier life.
Robotic Packaging Solutions: Engineering Efficiency, Embracing Innovation
Robotic packaging machines are automated systems that efficiently package products in several sectors.
Beyond Green: Unveiling the Potential of Bioplastics in Food Technology
Plastics comprise a vast group of polymers, conventionally derived from fossil resources, known for exhibiting a wide spectrum of characteristics and properties.
Sealing in Freshness: The Rise of Meat Shrink Bag Magic
Meat shrink bags are specialized packaging materials used in the food industry to extend the shelf life of meat products.
How Food Safety Management System Certification can boost your business
In today’s globalized food industry, food safety is more than a legal obligation. It is a moral duty and a competitive advantage.