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DS Group Introduces 'Pulse Golmol' Imli Flavour Goli
Food & Beverages Processing
|May 2025
Dharampal Satyapal Group (DS Group), a leading multi-business conglomerate and a major force in India's FMCG sector, has announced the launch of its latest confectionery product — Pulse Golmol — Imli Flavour Goli.
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Priced at just Re 1 per pouch, this new offering is designed to evoke nostalgia with its tangy tamarind flavour, a taste that has delighted generations. Made with high-quality ingredients and infused with natural tamarind known for its Ayurvedic digestive properties, Pulse Golmol Imli combines sweet and sour in a soft goli that delivers an irresistible burst of tangy delight.
Speaking about the launch, Mr. Jyotiroop Barua, Business Head, Confectionery at DS Group, shared the excitement around expanding the Pulse product family. He described Pulse Golmol as more than just a goli — it's a joyful journey down memory lane, reawakening the carefree spirit of childhood. The product captures the playful essence of the original Pulse flavour, and DS Group is confident it will become a consumer favourite while further reinforcing the brand's market leadership.
This story is from the May 2025 edition of Food & Beverages Processing.
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