Generics of Novartis heart drug to trigger pricing war
Business Standard|January 18, 2023
Glenmark's drug priced from 19 per tablet; 40 more brands expected soon
SOHINI DAS
Generics of Novartis heart drug to trigger pricing war

India's ₹20,000-crore cardiac drug market is set to witness a price war as Glenmark Pharmaceuticals on Monday launched a generic version of Novartis' heart-failure drug.

Glenmark's sacubitril-valsartan tablets Sacu V would be priced between 19 and 35 per tablet.

Novartis' Vymada, a fixed-dose combination of sacubitril-valsartan went off-patent on January 16.

Sheetal Sapale, president (marketing), pharma market research firm AIOCDAWACS, said that at least 40 more brands were expected to be launched in this category, leading to a price erosion of at least 50 per cent.

JB Pharma had acquired the Azmar brand from Novartis, Switzerland, for the India region for ₹246 crore in April 2022. In December 2022, JB Pharma slashed.

This story is from the January 18, 2023 edition of Business Standard.

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This story is from the January 18, 2023 edition of Business Standard.

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