Britannia to continue raising prices in Q2
Business Standard|August 05, 2022
Britannia Industries will continue to take price increases in the ongoing quarter (July-September) of 2022-23 (FY23) as price increases taken in the previous quarters weren't enough to cover inflation.
SHARLEEN D'SOUZA
Britannia to continue raising prices in Q2

Between the April-June and July-September quarters of FY23, the biscuit major will take a price hike between 6 per cent and 7 per cent, Varun Berry, managing director, Britannia Industries, told analysts after the company's earnings call.

At its presentation, the company said a substantial portion of the price increase will happen in the second quarter of FY23. The company has also accelerated its cost-efficiency programme across verticals.

"There has been a drop as far as volumes are concerned. Our volumes are in single digits. But the number of packets we sell is flat. Hopefully, this will start to rise," said Berry.

This story is from the August 05, 2022 edition of Business Standard.

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This story is from the August 05, 2022 edition of Business Standard.

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